– Media Invite –

Received an invitation to hop on board the Cadbury Joyville Bus last week! I have always wanted to go on a Cadbury Joyrider and was very excited because I knew it was going to be fun! 😀

Pick-up point was outside The Cathay and we snapped a couple of photos before boarding.

In the spirit of Christmas, all of us donned party props that we found on the Cadbury Joyville Bus!

As we were taken on a one-hour ride around the city area, Cadbury unveiled the results from a poll conducted amongst Singaporeans to discover what the “Joy of Giving” means to them. Many believe in the joy of giving, with the act of gift giving being one of the best ways to share joy. 91% of Singaporeans prefer to give presents as opposed to other means of giving and 76% like giving gifts as they are able to share joy with others.

On the receiving end, nearly 90% of the respondents expressed that they like receiving gifts because of the joy it brings. The poll also reported that almost 50% of Singaporeans like making donations as an act of giving. In view of this, Cadbury will be launching its “Joy of Giving” campaign now till 31 December, donating $1 for every $15 purchase of Cadbury products. All proceeds (up to $30000) collected from this campaign will be donated to The Straits Times School Pocket Money Fund.

After the unveiling of the poll results, the workers from Joyville, Uncle Joe, Mister Nutpod and Miss Hazel Nuttypants entertained all of us with games and prizes!

We had a really good time roaring away with laughter and winning ourselves more chocolates!

The Cadbury Large Heart 180g ($8.90) is one of the four key Christmas products that are launched this year.

You will never go wrong with these heart-shaped chocolates with hazelnut praline! Don’t forget that $1 will be donated to The Straits Times School Pocket Money Fund with every $15 purchase of Cadbury products! 🙂

Thanks Cadbury for the chocolaty treats and cute thumbdrive! 😀

As part of the “Joy of Giving” campaign, the popular Cadbury Joyrider will be making its appearance to the public again from 21 November 2013. The public will be able to hop on the Cadbury Joyrider Bus for free, which will bring everyone on a fun-filled journey into the mythical and joyful land of Cadbury – known as Joyville. Details on the locations, routes and times can be found on the Cadbury Facebook Page.

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